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Common Mistakes People Make When Starting Their Business

Avoid potential pitfalls many new entrepreneurs fall into and increase your own chances of success by learning from the mistakes others have made.

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How TLDs Can Enhance Your Branding—Online and Offline

Newer TLDs were designed around communication and creativity, not computing. Here's how brands can turn the dot and everything after into branding customers will remember...

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Online Marketing Trends With The Best ROI for Small Businesses

Keep an eye on changing marketing trends as you formulate your marketing strategy and see which ones end up yielding you the highest ROI for your efforts.

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How I Developed a New Business Name and Rebranded in Less than 7 Days

Is Rebranding your business the right move for you? Here's a personal account of going from an idea to reality...

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The Quick Checklist to Evaluate Your Small Business Expenses (and Save Money!)

What's your strategy for your small business to reduce your overheard, increase efficiencies, and boost that bottom line? Find out now.

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Creating a Services Page that Makes People Want to Work With You ASAP

Your services page on your website serves as a dynamic brochure focused on achieving three goals at once: explaining your offerings, establishing trust, and encouraging action.

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Snapchat Marketing Basics for Small Business Owners

For brands that know their audience and what makes them tick, there's a huge opportunity to build better relationships and drive more loyalty and revenue with Snapchat.

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Is Twitter Still Relevant for Small Businesses?

Will your Tweets reach an audience? Although it may not be the powerhouse it used to be, Twitter can still provide small businesses with some significant advantages...

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Everything You Need to Know About Using Multiple Domains for Your Site

Establishing a neighborhood of domain names can help expand your online presence, from marketing to maximizing traffic.

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The Ideal Template for a Product Page That Converts

Converting online shoppers to customers can be challenging...here are some templates to inspire during the holiday season.

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