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How to Gain More Engagement on Social Media in 5 Minutes a Day

Building engagement on social media doesn't have to take too long or require too much effort.

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Does Your Small Business Need to File a DBA?

If you run a small business but haven't created a legal entity for that business, it might be smart to file a DBA.

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Redesign Your Small Business Website with Data

Using data in the context of your website design and goals will lead to more strategic design decisions and a better performing site.

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4 Ways to Make the Holidays Work For Your Business

Small Business Saturday is a testament to the significance of small businesses in the U.S. Make sure your business is positioned for success by having your marketing campaigns ready now.

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Email Your Way to More Holiday Sales With These 5 Strategies

By optimizing your email marketing timing, targeting promotions, branding, and more, you will get better results and more revenue from email marketing campaigns this holiday season.

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5 Ways to Refresh Your Website in Under an Hour

Refreshing your website doesn't have to be a fulltime job. Simple, incremental changes can mean all the difference for your website.

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Rock Google Adwords Without Blowing Your Budget

The many features that make up Google AdWords can be daunting, but not if you're smart from the start.

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Putting It On Paper: How A Good Domain Choice Can Unify Print and Online Campaigns

Print is not dead, but the trick is to combine digital and print harmoniously so that each channel feeds the other. And an astute domain choice is a key factor.

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Budgeting for Growth: Investing in the Future of Your Business

Earning a profit may be good enough, for now. But you may also want to push for continued growth, and turn your small business into something much bigger.

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How to Create a Strategy That Goes Beyond Tactics for Promoting Your Business

Outline your audience, goals and messaging and then use that to execute your vision.

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7 Tips on How to Write Headlines for Emails That People Will Open

Email is still one of the most effective ways to reach your customers, delivering a potentially significant ROI.

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How to Measure the Success of your Social Media Efforts

Knowing what data and metrics you need to see how effective your campaigns are is a powerful social media tool.